About Us

Right about now, you're probably asking yourself: what’s the big deal with shades?

Well, it all started with a realization, one that would fundamentally change our team’s perspective on style. Sunglasses have had a rich history since their introduction into society during the early twentieth century. Initially used by movie stars to help protect their identities, sunglasses soon became a status symbol for the masses.

Fast-forward to the present day. The vast majority of people own a single pair of cheap sunglasses that they occasionally throw on for an especially bright day. Our team saw this as a missed opportunity for something monumental. We realized that sunglasses, when utilized properly, can tell a story all by themselves.

When it comes to style, we believe that a great pair of shades is the quintessential key, the cherry on top of any outfit. More than that, sunglasses are a booming, deafening statement of who we are. They do the talking long before we get the chance to open our mouths.

Choose your style wisely, and it will take you far. 

Team Genius